'Bardot' tops and dresses create sophisticated silhouettes, so why not shine the spotlight on your shoulders?

It's hard to pin-point why we gravitate towards florals year after year; it's just that they're the ultimate staple that's feminine, fresh and wearable.

You want to feel your best as a guest so we know the search can be overwhelming. Here's a line up of our dress code. However, we can't promise they won't be turning heads...

We started the puff sleeve era back in spring 2018, and since then it has been evolving in so many different iterations. Whether you love it or you've had enough, the puffed sleeve is expected to stay for the future seasons! 

Ulla says her style depends on the mood, the season, the moment, the occasion and she has mentioned that: "the brand is definitely very feminine, but within that, there are a lot of different ways to wear the clothes."