Florals have such a positive impact on our mood, due to the enchanting energy they bring. It's hard to pin-point why we gravitate towards florals year after year; it's just that they're the ultimate staple that's feminine, fresh and wearable. The ideas connoted with flowers tends to be associated with growth and transformation; so, perhaps the print is an expression of our desire to feel rejuvenated and reconnect with natural elements.
We're beyond the traditional depictions of flowers in clothing, instead we're leaning towards abstraction and flamboyance that will take the floral pattern to a fantasy level. There is a demand for maximalist dressing, where more is more; that includes everything that goes along with summer spirits and vacation vibes. Exotic florals and psychedelic visuals recreate that experience of a summer getaway. With warmer temperatures, it feels natural to opt for bolder and braver floral prints that are more impactful; as larger-scale florals establish a unique sense of character that exudes confidence. Why not get your floral fix with our curated picks?
Written by Giovanna Scozzari
Light Grey Fluffy 'Bou' Braided Handle Tote BagAdd to Wish List
Ganni light grey fluffy 'Bou' tote bag featuring a braided handle with a gold-tone branded cube, magnetic closures, a detachable shoulder strap, a two compartment design with an inner card slip pocket and a front logo detail. Comes with a...
'Juno' Abstract Print TopAdd to Wish List
Stine Goya multicoloured 'Juno' abstract print top featuring a rounded neckline, long sleeves, a blurred floral print design, contrasting beige seam stitching, a slim fit and pulls on. Item fits true to size. Model is wearing a size XS/S. Composition:...
'Oversized Quilted Coat'Add to Wish List
Ganni taupe 'Oversized Quilted Coat' featuring large lapels, front off-centred button fastenings, long sleeves, side slit pockets and a relaxed, straight fit. Model is wearing a size 36 FR. Composition: Outer: 100% Recycled Polyamide Lining: 100% Recycled Polyester Care Instructions:...
Beige 'Structured Logo Knit Beret'Add to Wish List
Ganni beige 'Structured Logo Knit Beret' featuring a ribbed knit design, a black and white logo patch and pulls on. Made in Moldova. One Size. Composition: 45% Wool, 35% Recycled Wool & 20% Recycled Polyamide Care Instructions: Hand Wash or...
'Dylan' Maxi CoatAdd to Wish List
Anine Bing taupe 'Dylan' maxi coat featuring lapels, a double breasted style, front button fastenings, a belted waist, belt loops, long sleeves, dropped shoulders and front patch pockets. Item is slightly oversized. Model is wearing a size S. Composition: 90%...
'Brera' Metallic Jacquard Mini DressAdd to Wish List
Stine Goya gold 'Brera' metallic jacquard mini dress featuring a V-neck, black spaghetti shoulder straps with adjustable knot fastenings, a horizontal black strap detail at the front, elasticated off the shoulder voluminous puffed sleeves, a panelled design, a slim fit...
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